Marissa Almeida

Recent Posts

What does Google’s Bert Update Mean for Content Marketing?

As far as updates go, Google’s newest, Bert (Bidirectional Encoder Representations from Transformers, to be exact) is quantum in scale. Predicted to impact up to 10% of ALL searches and already...

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October 28, 2019

How to Use the 9 Keyword Styles in Your Copy

That's right, nine! As search has evolved so has keyword use. Below, we have outlined the different types of keywords along with their strengths and weaknesses. 

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October 11, 2019